If your business has direct customer dealing, the customer service is easily one of the most important aspects of your operations, right? It is a foregone conclusion in theory but in practice, it is dramatically absent in the case of most small to medium scale businesses. We don’t mean customer service per se. We, obviously, mean good service without any or minimal customer care mistakes. Imagine this. You have a well-funded business that has a gorgeous and highly effective product aimed at a ... Keep Reading