The Office Jester… every office needs one to see the light side of disrupting innovation in marketing In corporate lingo, ‘disruptive innovation’ is one of those phrases that are very much in trend today. Wikipedia defines disruptive innovation as “an innovation that creates a new market and value network and eventually disrupts an existing market and value network, displacing established market leaders and alliances”. Disruptive innovation can arrive into the world through any number of ... Keep Reading