Twitter doesn’t allow more than 140 characters in a single tweet. When faced with such severe restrictions, most people would automatically assume that there isn’t a lot that can be done with such a platform. However, the marketing geniuses would beg to differ. According to people with a natural marketing acumen, it is only on a restrictive platform that marketing initiatives bear the sweetest fruit. Therefore, it can be said that despite the fact that Twitter is mainly an interaction focused ... Keep Reading